When you purchase a product over a Mobile Phone,the transaction is called m-Commerce.
M-commerce (mobile commerce) is the buying andselling of goods and services through wireless handheld devices such ascellular telephone and personal digital assistants (PDAs). Known asnext-generation e-commerce, m-commerce enables users to access the Internetwithout needing to find a place to plug in. The emerging technology behindm-commerce, which is based on the Wireless Application Protocol (WAP), has madefar greater strides in Europe, where mobile devices equipped with Web-readymicro-browsers are much more common than in the United States.
In order to exploit the m-commerce market potential,handset manufacturers such as Nokia, Ericsson, Motorola, and Qualcomm areworking with carriers such as AT&T Wireless and Sprint to developWAP-enabled smart phones, the industry's answer to the Swiss Army Knife, andways to reach them. Using Bluetooth technology, smart phones offer fax, e-mail,and phone capabilities all in one, paving the way for m-commerce to be acceptedby an increasingly mobile workforce.
M-commerce (mobile commerce) is the buying and selling of goods and services through wireless handheld devices such as smartphones and tablets. M-commerce is a form of e-commerce that enables users to access online shopping platforms without the use of a desktop computer.
Telemarketing is the direct marketing of goods or services to potential customers over the telephone or the Internet. Four common kinds of telemarketing include outbound calls, inbound calls, lead generation, and sales calls.
Cold calling is the solicitation of a potential customer who had no prior interaction with a salesperson. A form of telemarketing, cold calling is one of the oldest and most common forms of marketing. Warm calling is the solicitation of a customer who had previously expressed interest in the company or product.
This encompasses transactions made from a mobile wallet, transactions processed via a mobile credit card reader, and other transactions processed from someone's mobile phone, such as in-app purchases or transfers.
This payment method allows consumers to pay for goods or services online by charging the bill to their mobile phone bill. The consumer doesn't have to struggle to enter their credit card details on their small phone screen to make a purchase.
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